Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 5 · column 1 of 2 · from the scan, no model involved

Stk.# 659 Stk.# 658
$249.79 Per Month for 36 Months 36 Month Open End Lease, 36 Equal Monthly Payments of *249.79, '500.00 Customer Cash Capital Cost Reduction, Lease-end Purchase Option *3,648.32 (Escort) or *4,972.06 (Ranger), *250.00 Refundable Security Deposit and First Payment Due at Inception, Mileage Limitation Applies.
82.7%