Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 4 · column 4 of 6 · from the scan, no model involved

9.99-16.99
BAXTER & WELLS TEES AND SHORTS. Crewneck and henley striped tees in misses' S-M-L-XL. 16.99. Drawstring and pleat-front belted shorts in cotton blend twill and sheeting fabrics, misses S-M-L-XL and 8-18. 9.99-16.99
77.2%