Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 25 · column 3 of 5 · from the scan, no model involved

Answers
(From Page 15)
How many car names can you match with these designations? Hornet Hudson Tempest Pontiac Fury Plymouth Lark Studebaker Impala Chevrolet Viper Dodge
97.7%