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A diet that claims you can safely lose 10 pounds in three days and up to 40 pounds in a month is being circulated around Virginia and falsely bears the name of the American Heart Association. Among its more appealing features are high cholesterol items such as ice cream, hot dogs, and cheddar cheese.
According to Robin Sorrentino, R.D., a member of the American Heart Association’s Virginia Worksite Task Force, the rapid and safe weight loss associated with the diet simply isn’t true. “The fake AHA diet is low in calories because it is limited in the amount of food,” she says. “But it is also low in carbohydrates and B-vitamins and high in sodium, fiat and cholesterol.”
Ms. Sorrentino says that in order to safely lose one pound in a week, daily caloric intake must be cut 500 calories per day. “The average woman needs about 1800-2000 calories per day to maintain her weight; the average man needs about 2400,” she says. “Rapid weight loss, more than 8-10 pounds in a month, can be harmful because it necessitates losing muscle tissue as well as fat without the vitamins, minerals, proteins, carbohydrates and essential fatty acids that your body needs every day to function properly.”
“Also when you lose weight rapidly you tend to gain the weight back for two basic reasons,” Ms. Sorrentino says. “First, you haven't given yourself the time to learn new eating habits to maintain your new weight, and secondly, a diet with a very low calorie content that promotes rapid weight loss slows your metabolism. Your body doesn’t need as many calories, so when you go back to your old eating habits, you regain the weight.”
The bogus diet boasts that any individual can lose 10 pounds on its
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