Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 14 · column 1 of 3 · from the scan, no model involved

$3,000 Minimum Deposit Account 6-Month Annual Rate
7.00 Annual Yield
7.18 ♦ 12-Month
7.75
7.98 24-Month
8.35
8.61 36-Month
8.70
8.99 60-Month
9.00
9.31
82.8%