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Cheri Woodard, Founder and Chairman of the Board of Faith Mountain Company, announced the hiring of John Lappegaard to be the company’s new President and Chief Executive Officer.
“The catalog business is becoming more complex and competitive and we need a seasoned catalog executive to help Faith Mountain continue to grow and prosper in this challenging environment,” observed Woodard. “John Lappegaard is the ideal person for the job. He has a wide range of experience with some of the most notable catalog companies and he will fit right in at Faith Mountain.”
Originally from Minnesota, Lappegaard has 19 years of experience in the catalog industry. He began his career with Fingerhut, one of the premier marketing companies in the catalog industry.
Lappegaard was Vice President of Marketing at the $320 million sporting goods giant, Gander Mountain. He was responsible for all catalog marketing, creative and planning activities as well as their store expansion strategy.
As President of the $135 million horticulture marketer, Spring Hill Group, Lappegaard directed the strategic planning activities, bud
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