Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 15 · column 1 of 4 · from the scan, no model involved

FORD EXTENDS REBATES '88 Rangers.$ 50000 '88 Ranger "S".$30000 ’88 Festiva LX & L Plus.$30000 ’88 Thunderbird Turbo Coupe. . .$1,000°° '88 Thunderbird Non-Turbo.$600°° '88 Taurus.$600°° '88 Tempo 2-Door.$500°° '88 Tempo All-Wheel Drive.$500°° '88 Mustang 4-Cyl., Man. Trans. . . .$750°° '86 Escorts.$300°° ’88 & '88Va Escorts & EXP.$500°° '88 Bronco II 4x4.$750°° 88 Bronco II 4x2. $500°° 88 F-Series Trucks, Man. Trans. . . .$500°°
83.4%