Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 3 · column 2 of 2 · from the scan, no model involved

IGA
Bath Tissue IGA Macaroni & Cheese 6 pk
19 Delmonte
* Catsup Macaroni & Cheese Jg /A 4 ~
Dinner , 4/$ 1 00 Snaggles 32 oz t>< ■ 96 oz
70C Tide' . § 1 69 m Unscented 42 OZ
*1“ Tea Bass 99<
59.4%