Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 9 · column 4 of 6 · from the scan, no model involved

customers waiting on hold they have 48 incoming 800 number lines. They may have 2,000 orders a day. A computer keeps track of incoming calls to see if there is a backlog. If so another order taker will be added at that time. They have found that calls are especially heavy at 10 a.m. when working people are on coffee breaks and at lunchtime.
“That is the voice
of Faith Mountain
as far as the
customer is
concerned.”
—Cheri Woodard
The people who handle the incoming calls have to also be able to answer questions about the products, so one of each item in the current catalog is located where they can see and examine it. The computer also keeps track of whether the caller is a new customer or one who has ordered before, and the people on the phones can make comments that give a personal touch.
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