Block · one region of the page, as the scanner read it. It may hold a whole story, part of one, several, or an advertisement; stitching blocks into articles is the next step. Text is supplied OCR.
Page 27 · column 3 of 4 · from the scan, no model involved

firestone w
60,000 MILE
FR440 RADIAL
M Whitewall SALE P185/75R14 P195/75R14 P205/75R14 ^“’3 P205/75R15 P215/75R15 P235/75R15 LIMITED WARRANTY*
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62.1%